Complete SEO For Beginners Guide: Keywords

Welcome to my complete SEO for beginners guide for 2023. So if you’re new to search engine optimisation and want to rank high this SEO tutorial is for you. This article focuses on Keywords. I’ll list out some of the best methods for ranking your website on Google fast!

Keywords: How To Find And Use Them

Search engines like Google use keywords to comprehend the content on your website and calculate where it should rank in search results, therefore they are essential to SEO. I’ll discuss the value of keywords in SEO in this blog post, as well as some best practises for finding and using them on your website.

Finding out which keywords your target market uses to look for your goods or services is the first step in optimising your website for keywords. You may find the most pertinent and popular keywords for your company using a variety of tools, including Google Keyword Planner. It’s good to pick keywords that are relevant and frequently searched for, and aren’t super competitive.

Once you have determined your target keywords, you should incorporate them into the content, meta descriptions, and URLs of your website. This comprises the header tags, image tags, meta descriptions, and title tags. The use of too many keywords might result in penalties from search engines, thus they should be used naturally and organically within the content. Websites such as answerthepublic.com are a great to place to find some keywords for your business. Make sure to check it out!

answerthepublic - rob cherry web design

The creation of relevant content that is of high quality to your target keywords is an additional crucial component of keyword optimization. Search engines seek for helpful, high-quality material that benefits users. You may improve the likelihood that your website will rank highly in search results by producing content that is pertinent to your target keywords. I would advise to go for 3 keywords.

Look for 3 keywords relating to your business and target those first! When you have your 3 keywords, make sure you are using them in the most important places on your website such as the title, meta tags, header tags, and the content or course!

Longtail Keywords: How To Find And Use Them

Along with typical keywords, it’s important to concentrate on long-tail keywords, which are longer, more precise terms related to your company. These keywords are more likely to turn visitors into buyers because they frequently have lower search traffic but also tend to be less competitive and more specialised to your industry.

In conclusion, keywords are a significant part of SEO and have a significant impact on your website’s visibility and rating. You may optimise your website for better search engine exposure and more visitors by finding and using relevant keywords, producing high-quality content, and keeping a close eye on its performance. Keep in mind that the use of keywords should be natural; avoid overusing them; and ensure that the content is relevant to the term. If you need help with your SEO contact me for a chat!

Summary

Hopefully this guide will assist in helping improve your SEO rankings and help boost your online presence. Following these 3 steps will get you results fast. There are a couple of other noteworthy SEO tip such as Local SEO and you can find more articles on that here on my blog.

You can find part 2 of my SEO guide on user experience here make sure to check it out!